With this animation, we wanted to approach the topic of addiction in a lighthearted and playful way.

The film follows a kid getting pushed around by a cigarette, a bottle of alcohol, and a greasy sandwich, all brought to life as characters. Rather than taking a preachy approach, we chose humor and exaggeration to illustrate the idea that it's better to take control of your bad habits before they take control of you.

This project gave us the chance to have fun with character animation, cartoon action, and absurd situations, while delivering a simple message through a deliberately funny and over-the-top universe.